Wednesday 22 May 2013

Make it Easier For Your Guest to Find THEIR Package

With the new Bookassist booking engine customer interface hotels can now do much more with their images than even before.

We are always banging on about “reducing friction” (simply making it easier for the customer to get where they want to go) and using bold graphics can help in clearly pointing the guest to the packages type and room type they are seeking.

We’ve recently redesigned the booking engine pages at The Old Manor Hotel in Fife and in a differnet way for Ducks at Kilspindie in East Lothian to match their new websites and the results as shown below make it so much easier for the guest to understand what they are looking at.

The Bed and Breakfast title bar is reinforced by the B & B button while the specific room pictures below all have descriptive titles on them.

With accompanying text and integration of the correct colours and style and the two week calendar view the impact is increased dramatically and the guest can easily understand what they are viewing.

If you wish to personalise the set-up of your booking we can create site specific buttons in the style and design of your website for only £95 plus VAT for twelve buttons.

Download PDF version or contact your account manager, e mail or call us on 0845 1501314.

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